
The brief
Marketing News
Business News covers the market around social platforms: advertising revenue, CPM movement, influencer budget allocation, agency retainers and margins, and consolidation among creator management firms. Reporting is framed for planning decisions. For marketers setting budgets and creators reading where client money heads.


How to disclose sponsored Instagram posts under FTC rules
A plain-language walkthrough of what the FTC's endorsement guides require creators, brands, and social media managers to disclose on Instagram posts, Stories, Reels, and live video.
