The Date Night Equation: How Regular Outings Boost Relationship Quality

a Filipino couple on a date

New research highlights the profound impact of regular couple time on relationship quality and happiness.

DASMARINAS, CAVITE, PHILIPPINES, September 30, 2023 / — Are you among the 45% of couples who prioritize date nights at least once a week? If not, you might want to reconsider. A recent report titled “The Date Night Opportunity” by W. Bradford Wilcox & Jeffrey Dew offers compelling evidence that regular couple time can be a game-changer for your relationship. The study, based on data from the Survey of Marital Generosity (SMG) and the National Survey of Families and Households (NSFH), provides a comprehensive look at how date nights influence relationship quality.

According to the study, couples who engage in couple time at least once a week are 3.5 times more likely to report being “very happy” in their marriages. The numbers are even more striking for cohabiting women and men, who were over four times and 2.5 times more likely to be very happy, respectively. But what makes these date nights so effective? The report suggests that couple time fosters higher levels of communication, sexual satisfaction, and commitment.

So, what does a typical date night look like? The most common activities reported were going out to dinner (42%), going for walks or hikes (35%), and watching movies at home (33%). But date nights are just one form of what experts call relationship rituals. These are regular activities that couples engage in to maintain their connection and strengthen their relationship. Whether it’s a weekly movie night or a monthly getaway, these rituals serve as a cornerstone for a healthy, happy relationship.

The benefits of date nights extend beyond mere happiness. Couples who reported going on date nights more often were more likely to have higher levels of intimacy and communication and felt more connected to their partners. In a world where relationships often take a backseat to careers, family, and other responsibilities, setting aside time for your partner can make all the difference.

Claire Sy
Couple Things PH
[email protected]
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