Press Release • Jul 25, 2024
The Pageant of the Masters is a one-of-a-kind experience, unique to Laguna Beach, where art literally comes to life. In 2024, the theme 'À La Mode: The Art of Fashion' takes center stage, celebrating the intersection of art and style. Audiences will be captivated by stunning live re-creations of legendary masterpieces, infused with the elegance and drama of fashion. This must-see event features theatrical performances, music and storytelling, offering an unforgettable evening of visual and artistic splendor.
LAGUNA BEACH, Calif., July 25, 2024 (Newswire.com) - This summer, the Pageant of the Masters, world-famous for its presentation of “living pictures,” steps into the world of fashion with its newest production "À La Mode: The Art of Fashion." Dazzling audiences since its opening on July 6, this fresh, innovative theatrical experience is an unforgettable evening where masterpieces come to life and fashion trends take center stage. Presented by the Festival of Arts in Laguna Beach, performances are held nightly through Aug. 30, 2024. The Pageant of the Masters is sponsored in part by Volvo Cars, City of Hope Orange County, Waldorf Astoria Monarch Beach Resort & Club, and KOST Radio 103.5. Purchase tickets online at www.PageantTickets.com or by phone at (800) 487-3378.
The Pageant of the Masters is an annual theatrical celebration that brings famous works of art to life through live reenactments, transforming classical and contemporary pieces into living masterpieces accompanied by original live music and storytelling. “There’s nothing quite like witnessing art come to life right before your eyes. It's indescribable,” said Sharbie Higuchi, Marketing and PR Director.
With a new theme and artwork presented each year, this summer’s Pageant surprises audiences with many show-stopping moments. “Á La Mode” is a sophisticated sartorial salute that brilliantly intertwines art and fashion, beginning with a fashion runway of costumes inspired by artworks featured in the production. Crowd-favorite moments include the Pageant’s striking re-creation of Alexander McQueen’s “Angel Shoe” — with a cast member posed as the sculptural angel in the iconic high heel.
Beyond the runway, “À La Mode” pays tribute to the visionary costuming of Edith Head and her pioneering work in costume design in collaboration with film legend Alfred Hitchcock. The Pageant spotlights countless fashion movements from around the world and its role as a vehicle for cultural and self expression. From the sharp tailoring of Britain's Carnaby Street to the flamboyant elegance of the Congolese La Sape movement, and from the iconic designs of French fashion houses to the timeless beauty of traditional Japanese kimonos, "Á La Mode” offers a thrilling look at the enduring link between fashion and art through the magic of living pictures.
In addition to the evening performances, patrons can enjoy the Festival of Arts Fine Art Show, located just outside the Pageant of the Masters’ amphitheater. This exhibit showcases works from over 100 local artists, offering a diverse array of artistic expressions from paintings and sculptures to jewelry and ceramics. The Festival also features live music, food, and interactive art activities, making it a lively and engaging experience for all ages.
The Pageant of the Masters runs through Aug. 30, 2024, at the Festival of Arts in Laguna Beach. Tickets start at $45 and can be purchased at www.PageantTickets.com. A Pageant ticket is also a season pass to the Festival of Arts Fine Art Show.
Editor's Note: Additional photos available upon request.
Source: Festival of Arts of Laguna Beach